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The Morritt Factor

It is hard to imagine an East End without the charm of Morritt’s. Take a drive out East, and you can’t miss the resort’s colourful billboards, warmly announcing that you are “home”. Indeed, this keen understanding of home and family is precisely what Morritt’s does best.

This is not surprising. After all, the story of Morritt’s is a tale of a small family business with big ideas and boundless spirit. Or, as some call it – the Morritt Factor.

 

Keep calm and carry on

The year was 1947. The Second World War was over, and the UK had a major housing crisis on its hands. Entire neighbourhoods had been damaged by German bombing, so new houses were desperately in need. Realising the gravity of the situation, the UK government quickly enacted policies that would launch British building into a post-war boom.

This was an era driven by innovation and ideas– both of which inspired a London plumber named George Morritt. Swept up in the nation’s quest to re-build itself, George too decided that he would help restore London, and thus, Morritt Properties was born.

 

A father and son

By the early 60s, George had developed a sizable portfolio of properties when his son David entered the picture. As a youngster, David had an innate grasp of the property world, diving head-first into the family business with ease.

It was at this point however that land was becoming scarce in London, and yet David had an idea. Noticing that many of the older terraced houses had large gardens, he couldn’t help but wonder whether he could purchase them. This would give him the land he needed to build more homes, utilising the alley space as an entrance. It was a plan so crazy that it just might work.

And work it did. Morritt Properties found great success in these ‘garden homes’, and David would continue expanding the company’s developments into the outskirts of London.

 

First London, next the world

David loved England, but he dreamed of far-flung, exotic paradises and sun-drenched beaches. His talent for expansion led him to Florida in 1988, where he learned of a beautiful island called Grand Cayman. Intrigued, David decided to “pop down and have a look”. This would be the start of the Morritt’s we all know and love today.

Never one to sit idly by, it wasn’t long before David was on to the next milestone. In 2019, he landed in Mont-Tremblant, Canada, and soon after he was proudly announcing his grand opening of Château Morritt.

It has been 75 years since George Morritt took that first bold step into launching his family’s business. Of course, in true David fashion, he says the adventure is just getting started. Time will tell where David goes next, but one thing is for sure – the Morritt Factor is not going anywhere.

June 24

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Welcome, Oly!

Morritt’s greets the record-breaking environmentalist who will be swimming around Grand Cayman

There are a few new faces around Morritt’s. Owners and guests may have spotted a friendly red-headed, Dorset-native around the property. Oliver Rush and his team touched down last Friday, making the 11-hour journey from the United Kingdom to Grand Cayman. His mission? To embark on a record-breaking swim that will take him around the entire island.

Part fish to those who know him, Oly is a serious swimmer and environmentalist, spreading awareness about ocean pollution and plastic waste. By partnering with local charity Plastic Free Cayman, Oly hopes to raise much-needed funds for the non-profit’s education efforts. Oly also intends on visiting schools around the island to get students involved in the discussion on cleaning up the world’s oceans.

Dubbed “The Grand Swim”, the 65-mile journey around Grand Cayman is expected to take place at the end of May. Morritt’s is a sponsor of the swim, and is currently providing accommodation for Oly and his team as they train and prepare for the big day.

“When Morritt’s was made aware of Mr Rush’s noble mission, we knew we wanted to offer our support however we could,” said Morritt’s Sales Director, Chris Butcher.

“Small ripples can effect great change,” continued Mr Butcher. “Morritt’s is honoured to be part of what we feel is just the start of a larger conversation to be had on keeping our shores clean.”

The swim – which has never been attempted before – is estimated to take approximately 30 hours. Though Oly has participated in major swims along the Jurassic Coast and around the Isle of Wight, Cayman’s soaring temperatures and sea creatures are expected to present their own unique set of challenges.

“Sunstroke and jellyfish are a concern,” admitted Olly. “However we’re training hard every day and are dedicated to the cause. We appreciate the support we’ve received so far, especially from Chris and his team at Morritt’s. Without the accommodation we simply couldn’t have done this! In fact the entire island so far has been welcoming and kind.”

If you would like to stay up-to-date on the Grand Swim, or support Oly’s mission, you can visit his GoFundMe page.

Credit: The Biome Project Oly describes his mission to clean up the planet’s oceans and beaches.

May 2

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